Consumers Guide to Donor Management Software

The Consumers Guide provides you the comparative information you need to narrow down your choices in a fundraising system. The information is divided into two reports:

Consumers Guide to Low Cost Donor Management Systems This 48 page report provides an overview of what donor management systems do, recommendations for systems based on particular needs, . . . → Read More: Consumers Guide to Donor Management Software

Charity sector – Survive the Recession

The last few weeks have seen unprecedented discussion in the sector around the global recession and its potential effects on fundraising. Minor scares in past years have gone pretty much unnoticed and people have tended to keep their heads down in the belief that things will change or go away. The current climate is very . . . → Read More: Charity sector – Survive the Recession

Social Media Visibility on YouTube and Fundraising Efficiency

Abstract This study by Collactive is the research of a correlation between social media visibility on YouTube and fundraising efficiency of large nonprofits in the US. The result is that such a correlation indeed exists and that high social media visibility goes hand-in-hand with efficient fundraising.

Key Findings

Most nonprofits are barely scratching the surface . . . → Read More: Social Media Visibility on YouTube and Fundraising Efficiency

Internet to Connect with Major Donors

“Let me tell you about the very rich. They are different than you and me.” “Yes. They have more money.”

The Wired Wealthy. Using the Internet to Connect with Your Middle and Major Donors. March 24, 2008 An in-depth survey and study by Convio, Sea Change Strategies and Edge Research

RECOMMENDATIONS FOR CHARITIES . . . → Read More: Internet to Connect with Major Donors

Donors Interested in “Keeping-Up” Through Social Media

A majority of donors say it is important for non-profit and charitable organizations to use social media to communicate with their supporters (52%). Higher level donors show greater interest in being kept informed through social media than lower level donors. Half of high level donors (51%) say they are interested, compared with 43% of medium . . . → Read More: Donors Interested in “Keeping-Up” Through Social Media

eNonprofit Benchmarks Study

In the for-profit dot.com world, the bottom line is easy to measure — it comes down to dollars and cents. For nonprofit organizations, success is more difficult to define. How many people were educated? Informed? Served? Engaged? Activated? How much money was raised? Did legislative policy change? Corporate policy? Public opinion?

Download the eNonprofit Benchmarks . . . → Read More: eNonprofit Benchmarks Study